A micro site or landing page is an individual web page that functions separately from your existing corporate or ecommerce website. It can be an auxiliary page, or cluster of page, or it can serve as a complement to your offline marketing and lead generation activities. A micro site or landing page may be a sub-domain within your existing site, or it could have its own domain name.
For some brands, a micro site is used for their branded blog as a place to publish content. Others use landing pages to support a campaign. These may be limited-time offers or interactive sites designed to generate leads. In reality, there are many ways to use a micro site, and they are only differentiated from your existing site by having a unique domain or sub-domain.
Copywriter / Content Writing
Effective Micro Site and Landing Page Design
Your micro site serves a purpose. Whether you are generating leads from a specific campaign, or sharing content on a blog or news site, you have a goal for your micro site or landing page. Laxavis, the best web design Singapore company, helps you reach that goal by offering high quality micro site design, including mobile responsive sites. We incorporate SEO for Singapore and the best practices to help your landing page rank higher on Google. Also, we provide expert copywriting services to fill your page with quality content.
A micro site can be the perfect complement to a marketing campaign, offering a place to track traffic and generate leads. You may prefer to establish a blog or news site on a sub-domain and direct traffic to your existing site. Whatever you choose, a micro site can help you accomplish your business goals.
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